Ad Age Small Agency Awards 2021

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These are the shops that shined through the pandemic

The pandemic has been hard on the ad industry, but for small independent ad agencies, it was downright perilous. Not only did the small agency community survive, it excelled, as is evident from the winners of this year’s Ad Age Small Agency Awards.

The agencies honored in this contest, now in its 13th year, were buoyed by their culture and work ethic. Many were able to avoid layoffs and salary cuts. They aggressively went after new business. They created work-from-home production studios. They instituted programs to safeguard and engage quarantined employees. They championed racial equity and social justice, and they successfully worked to diversify their ranks.

Some of the shops recognized this year actually saw revenue declines last year, but they are rebounding. They kept pitching. And they restored—and even grew—their ranks and revenue by year’s end. And that’s no small feat.

Small Agency of the Year

Gold
 

Small Agency of the Year

Silver
 

Company Size

Gold
 

1-10 Employees

Silver
 

1-10 Employees

Gold
 

11-75 Employees

Silver
 

11-75 Employees

Gold
 

76-150 Employees

Silver
 

76-150 Employees

Regional

Gold
 

Northeast

Silver
 

Northeast

Gold
 

Northwest

Silver
 

Northwest

Gold
 

Midwest

Silver
 

Midwest

Gold
 

Southwest

Silver
 

Southwest

Gold
 

Southeast

Silver
 

Southeast

Gold
 

International

Silver
 

International

Culture

Gold
 

Culture

Experiential

Gold
 

Experiential

Silver
 

Experiential

Media

Gold
 

Media

Newcomer

Gold
 

Newcomer

Silver
 

Newcomer

Campaign

Gold
 

Campaign of the Year: B2B

Silver
 

Campaign of the Year: B2B

Gold
 

Campaign of the Year: Digital

Silver
 

Campaign of the Year: Digital

Gold
 

Campaign of the Year: Integrated

Silver
 

Campaign of the Year: Integrated

Gold
 

Campaign of the Year: Pro Bono

Silver
 

Campaign of the Year: Pro Bono

Gold
 

Campaign of the Year: Experiential

Silver
 

Campaign of the Year: Experiential

Gold
 

Campaign of the Year: Media

Silver
 

Campaign of the Year: Media

Web production by Corey Holmes