Michelob Organic Seltzer Superior Bowl Caddy Brooks Koepka stars in this 30-second Big Game commercial—one of three from Michelob—in which he consults fellow pro golfer Kurt Kitayama about “what’s the play” at the Superior Bowl bowling alley. Kitayama suggests Michelob Ultra Organic Seltzer.The commercial was created with Wieden+Kennedy.Brand:Michelob Ultra Organic SeltzerAgency:Wieden+KennedyQuarter Aired:2Super Bowl:LVIYear:2022