Ad Age Next 2017 Videos

Next Conference 2017 - Shop Talk: A Fireside Chat with Amazon

Next Conference 2017 - Shop Talk: A Fireside Chat with Amazon To Amazon, e-commerce is not simply retail. It’s a marketing and content channel for brands�"and not even just those that sell products online. Seth Dallaire describes how shopper behavior is changing, what voice-controlled assistants mean for e-commerce, the surprising impact of over-the-top video and other emerging technologies and what it all means for brand marketers.