2023

SB2023 - FanDuel - Kick of Destiny - 30s

SB2023 - FanDuel - Kick of Destiny - 30s FanDuel’s commercial kept betters on the edge of their seats in the first-ever live commercial that aired in the third quarter of Super Bowl LVII.The brand enlisted legendary NFL tight end Rob Gronkowski to attempt a 25-yard field goal. The stunt took place at a venue near the State Farm Stadium in Glendale, Arizona, where the Big Game was played. If Gronk made the kick (he missed), fans who placed a bet on the Super Bowl with FanDuel would have won a share of a $10 million pot.The spot was directed by Mike Warzin and created by Wieden+Kennedy.Brand:FanDuelAgency:Wieden+KennedyQuarter:3Super Bowl:LVIlYear:2023