Brand Marketing

Wait, What? MillerCoors pulls new Two Hats brand after just six months

August 06, 2018 09:00 PM

Two Hats, we barely knew ya. That's the name of the new light beer MillerCoors debuted in February in an attempt to lure young adult drinkers. But the brewer is pulling the brand just six months after it hit shelves, marking an incredibly early exit for a brand that was advertised as "good cheap beer."

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