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Technology

WPP-Backed Mitú Gets a Snapchat Discover Channel

Mitú's website. (mitú)
GS
By:
Garett Sloane
December 12, 2016 03:40 PM

Snapchat's latest digital media partner, Mitú, counts WPP among its investors, offering the agency holding company another inroad with the hot startup ahead of its anticipated IPO.

Featured Stories

Cannes Lions
How US agencies are adjusting Cannes Lions travel plans over re-entry fears
Cannes Lions

Some execs are skipping the festival, while agencies are prepping their green card and visa holders for potential issues.

SS
By:
Sabrina Sanchez
How US agencies are adjusting Cannes Lions travel plans over re-entry fears
Winners and losers
Marketing winners and losers of the week
Winners and losers
AP
By:
Adrianne Pasquarelli
ES
By:
E.J. Schultz
Marketing winners and losers of the week
Agency Brief
Agency news you need to know this week
Agency Brief
EL
By:
Ewan Larkin
Agency news you need to know this week
Food & Beverage
Coke remakes its ‘Hilltop’ ad in American Sign Language—and gets a sign name
Food & Beverage
JS
By:
Jon Springer
Coke remakes its ‘Hilltop’ ad in American Sign Language—and gets a sign name

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