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Media

Marketers to Boost Global Ad Spending This Year to $540 Billion

Mobile will drive digital-ad spending in 2015 and 2016, a report says. (Wikimedia Commons)
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March 24, 2015 10:00 AM

Marketers are expected to spend $540 billion globally on advertising this year, a 4.6% increase over 2014, according to a report by media-agency Carat.

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