Geico is proving that in advertising, you often get what you pay for. Backed by billionaire Warren Buffett, the company is poised to ride its massive ad budget past Allstate and into second place in the ultra-competitive car-insurance market.
Geico is proving that in advertising, you often get what you pay for. Backed by billionaire Warren Buffett, the company is poised to ride its massive ad budget past Allstate and into second place in the ultra-competitive car-insurance market.