Watch: The secret to customer attraction

Watch the broadcast here and follow the conversation on LinkedIn. Note: Press play above and click here to refresh if the video isn't playing during the broadcast. Companies that aren't focused on customer attraction face the terrifying fact that 55% of their customers are at risk of leaving tomorrow, the 2022 PwC Customer Loyalty Survey found. Empowered by choice, pressured by time, and expecting more and more from interactions with you, it's time to understand and invest in the elements that help drive customer attraction. PwC's John Rolston and Anjali Fehon join Ad Age Studio 30 to share best practices for leveraging customer loyalty as a growth engine.

Watch: The secret to customer attraction

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