Reckitt’s Durex brand has named Interpublic’s McCann Worldgroup and MRM as global brand lead across Europe and the U.S., expanding McCann’s reach with Reckitt, which already includes work on such brands as Lysol and Enfamil.
Reckitt’s Durex brand has named Interpublic’s McCann Worldgroup and MRM as global brand lead across Europe and the U.S., expanding McCann’s reach with Reckitt, which already includes work on such brands as Lysol and Enfamil.
Amazon is leaning into sports and bringing its retail arm into shoppable ads.