Agencies

UPS reunites with The Martin Agency, taps Initiative for media

'What's United Parcel, without the deliverer?' (Photo illustration by Ad Age. Composite image Luke Sharrett/Bloomberg)
January 23, 2019 09:03 PM

After 10 years, UPS will be working with The Martin Agency again. The Interpublic Group of Cos.-owned shop, which held the account from 2000 until 2009, says it has been selected to handle strategic brand and campaign communications for UPS. The package delivery company will also work with Initiative, another IPG shop, for media.

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