Agencies

WPP retains Marine Corps’ $1.9 billion account

Wunderman Thompson held the account prior to its merger with VMLY&R last year. (Bloomberg)
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By:
Brian Bonilla
November 05, 2024 05:01 PM

Featured Stories

Agencies
How Mark Read is trying to strengthen WPP with media restructuring and new AI campaign

WPP launches its first B2B campaign as it goes through some changes.

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By:
Brian Bonilla
How Mark Read is trying to strengthen WPP with media restructuring and new AI campaign
Agencies
5 things to know about Accenture Song’s new CEO
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By:
Ewan Larkin
5 things to know about Accenture Song’s new CEO
Executive Moves
David Droga to step down as CEO of Accenture Song
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By:
Brian Bonilla
David Droga to step down as CEO of Accenture Song
AI
How AI is transforming programmatic ads and giving supply-side platforms an edge
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By:
Garett Sloane
How AI is transforming programmatic ads and giving supply-side platforms an edge