Year in Review

10 of the best social media marketing moments of 2024

Kendrick Lamar’s sixth-album “GNX” gave brands such as McDonald’s a reason to post about mustard. (Kendrik Lamar via YouTube; McDonald's via X)
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By:
Garett Sloane
December 16, 2024 10:00 AM

Featured Stories

Agencies
WPP launches rare public attack on Publicis over ad quality, escalating feud

WPP Media has issued a report attacking the quality of desktop and mobile inventory sold via Publicis Groupe's Epsilon SSP, a rarity even among industry rivals.

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By:
Jack Neff
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By:
Ewan Larkin
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By:
Brian Bonilla
WPP launches rare public attack on Publicis over ad quality, escalating feud
AI
AI search is upending the PR industry—how brands and agencies need to adapt
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By:
Brandon Doerrer
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By:
Asa Hiken
AI search is upending the PR industry—how brands and agencies need to adapt
Agencies
TBWA\Chiat\Day plots its next chapter with slew of executive hires
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By:
Ewan Larkin
TBWA\Chiat\Day plots its next chapter with slew of executive hires
Opinion
Why Cannes is actually still relevant in 2025
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By:
M.T. Fletcher
Why Cannes is actually still relevant in 2025