Brand Marketing

7 brands' ads unfortunately timed to the coronavirus pandemic

(Asos)
March 16, 2020 09:00 AM

The coronavirus  pandemic, which has claimed more than 5,000 lives around the world, came swiftly and abruptly. Marketers in the U.S. were unprepared for what President Trump on Friday declared as a national emergency. Many brands have hurriedly pulled their ads or postponed campaigns that could appear insensitive during this time, and are deliberating how to move forward.

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