Brand Marketing

Honey Bunches of Oats' retired worker returns in new spot

Honey Bunches of Oats campaign image (Post)

October 09, 2018 10:00 AM

Featured Stories

Food & Beverage

Inside the rise of Uncrustables—marketing gets a boost as adult love for the kids’ snack grows

Created for kids, the J.M. Smucker Co. is boosting marketing and manufacturing output as it enjoys love from celebrities and sports stars.

Inside the rise of Uncrustables—marketing gets a boost as adult love for the kids’ snack grows

Meta wants to automate where your ads appear. These new AI tools are step one.

Meta wants to automate where your ads appear. These new AI tools are step one.

Cannes Lions predictions—top creatives pick 53 campaigns to win

Cannes Lions predictions—top creatives pick 53 campaigns to win

Behind marketers’ agency briefs meant to secure Cannes Lions wins

Behind marketers’ agency briefs meant to secure Cannes Lions wins