Brand Marketing

K-C: 'We Don't Believe in Digital Marketing ... [But] Marketing in a Digital World'

JN
By:
Jack Neff
March 21, 2012 09:46 PM

Featured Stories

Brand Marketing
Honda strikes L.A. Olympics sponsorship

Honda replaces Toyota as Team USA sponsor and has ambitious marketing plans with NBC and on the ground in Los Angeles.

ES
By:
E.J. Schultz
Honda strikes L.A. Olympics sponsorship
Agencies
AKQA restructures its creative leadership as two chief creative officers depart
BB
By:
Brian Bonilla
AKQA restructures its creative leadership as two chief creative officers depart
TV & Streaming
Donna Speciale is stepping down as TelevisaUnivision’s ad chief and a TikTok exec will fill the role
PH
By:
Parker Herren
Donna Speciale is stepping down as TelevisaUnivision’s ad chief and a TikTok exec will fill the role
Food & Beverage
How Slice soda is relaunching with an AI-generated retro radio station
JS
By:
Jon Springer
How Slice soda is relaunching with an AI-generated retro radio station