Brand Marketing

See Macy’s try a new twist on Santa as the department store pushes its ‘Believe’ holiday message

AP
By:
Adrianne Pasquarelli
November 01, 2019 09:00 AM

Featured Stories

TV Upfront
YouTube Brandcast stars MrBeast and other creators
TV Upfront

This year, YouTube’s message was a little different at its Brandcast event.

GS
By:
Garett Sloane
YouTube Brandcast stars MrBeast and other creators
Brand Marketing
Why brand misinformation is on the rise in the AI era—and how marketers should fight it
Brand Marketing
AP
By:
Adrianne Pasquarelli
Why brand misinformation is on the rise in the AI era—and how marketers should fight it
Brand Marketing
What the new China tariff flip-flop means for brands
Brand Marketing
AP
By:
Adrianne Pasquarelli
What the new China tariff flip-flop means for brands
AI
Inside Superside’s pitch deck for building brand AI models
AI
AH
By:
Asa Hiken
Inside Superside’s pitch deck for building brand AI models