Ad Age All Access subscribers have exclusive access to the complete ranking of the world's top 100 advertisers by total worldwide advertising spending in 2023, downloadable in Excel.
World’s Largest Advertisers 2024—Expanded data and rankings
For All Access subscribers: world's 100 biggest advertisers
Download the spreadsheet from Ad Age World's Largest Advertisers 2024 here.
The spreadsheet, part of Ad Age World's Largest Advertisers 2024, includes links to profiles of the top 25 advertisers and selected advertisers ranked 26-100.
More from the World's Largest Advertisers report: Spending for the top 100 advertisers reached an all-time high in 2023. Consumer packaged goods marketers doubled down with double-digit spending increases. Amazon kept the prime spot among global advertisers.
Links to Ad Age’s advertiser rankings
Latest rankings: worldwide
The Ad Age World’s Largest Advertisers 2024 ranking was published Dec. 9, 2024.
Past rankings: worldwide
Ad Age World’s Largest Advertisers 2023
Ad Age World’s Largest Advertisers 2022
Latest rankings: U.S.
The Ad Age Leading National Advertisers 2024 ranking was published Oct. 28, 2024.
Past rankings: U.S.
Ad Age Leading National Advertisers 2023
Ad Age Leading National Advertisers 2022