Technology

Brands add AI restrictions to agency contracts—behind the growing trend

In some cases, ad agencies are hearing brands push back on AI. (Getty Images)
GS
By:
Garett Sloane
March 26, 2024 09:30 AM

Featured Stories

AI
Answer engine optimization (AEO) FAQ—how brands can prepare for AI search

AI search is upending the way that consumers find information online, and marketers are turning to AEO to ensure they stay relevant.

AH
By:
Asa Hiken
Answer engine optimization (AEO) FAQ—how brands can prepare for AI search
Influencers & Creators
Creator and influencer trends—what Converse, Pinterest and other brands are doing right now
GF
By:
Gillian Follett
Creator and influencer trends—what Converse, Pinterest and other brands are doing right now
Cannes Lions
Cannes Lions 2025—everything to know about this year’s ad festival
SS
By:
Sabrina Sanchez
Cannes Lions 2025—everything to know about this year’s ad festival
Cannes Lions
How to land your next job at Cannes
LR
By:
Lindsay Rittenhouse
How to land your next job at Cannes