Twitch is the latest platform to lean into the TikTok-ification of its app. The Amazon-owned streaming platform says it will roll out a Discovery Feed of short clips meant to help viewers find new streamers to follow.
The TikTok-like scrollable feed will be available in the Twitch app, and will show short clips of streamers’ content, whether they’re live or not. But unlike TikTok, Twitch doesn’t intend for viewers to spend hours in the Discovery feed, according to a blog post, but to find new streamers. Streamers will also be able to mark clips as “featured,” which will be prioritized in the Discovery Feed. The feed is set to launch this fall.