Watch the newest commercials from AMC+, Hulu, Skims and more

Every weekday we bring you the Ad Age/iSpot Hot Spots, new commercials tracked by TV measurement company iSpot.tv. (Scroll down to watch them all.) A few highlights: NBA All-Star Donovan Mitchell says “everybody’s wearing Skims” in a spot that promotes the brand’s men’s line. AMC+ says it offers “more survivors” and “more undead” in an ad that shows snippets from “The Walking Dead” franchise. And Hulu promotes its Hulu + Live TV package. See all of the 2024 Small Agency award winners here Today's TV Ad Highlights Data provided by iSpot.tv Lexus: Wicked: Experience OZmazing Premiered on: NHL Hockey, ESPN Brand Overview for Last 30 Days Impressions: 1,864,558,357 (9% of industry) Est. TV Spend: $16,553,616 (4% of industry) Interruption Rate: 2.17% Attention Index: 90 (10% more interruptions than avg.) SKIMS: Donovan Mitchell for SKIMS Mens Premiered on: NBA Tip-Off, TNT Brand Overview for Last 30 Days Impressions: 14,871,623 (2% of industry) Est. TV Spend: $272,772 (10% of industry) Interruption Rate: 5.13% Attention Index: 86 (14% more interruptions than avg.) Barbie: Unapologetically You Premiered on: Farmhouse Fixer, HGTV Brand Overview for Last 30 Days Impressions: 840,697,138 (17% of industry) Est. TV Spend: $3,282,863 (25% of industry) Interruption Rate: 1.53% Attention Index: 88 (12% more interruptions than avg.) AMC+: More Survivors, Undead: For Less Premiered on: Night Court, Independent Film (IFC) No airings data over the last 30 days; visit iSpot.tv for brand data going forward. Hulu: Ultimate Play: $59.99 per Month Premiered on: High Potential, Brand Overview for Last 30 Days Impressions: 833,152,947 (7% of industry) Est. TV Spend: $7,247,627 (5% of industry) Interruption Rate: 2.48% Attention Index: 97 (3% more interruptions than avg.) Data provided by iSpot.tv, The New Standard for TV Ad Measurement TV Impressions - Total TV ad impressions delivered for the brand or spot. Est. National TV Spend - Amount spent on TV airings for the brand’s spots. Interruption Rate - The percentage of devices that were present at the beginning of your ad but did not complete watching the ad. Actions that interrupt ad play include changing the channel, pulling up the guide, fast-forwarding, or turning off the TV. The Interruption rate is measured on a scale of 0 to 100%. Attention Index - A comparison of your ad’s Interruption Rate against your specific media placement. The Attention Index is measured on a scale of 0 to 200, where 100 is the average and means your ad is performing as expected. Check out the latest Ad Age events and award programs

Watch the newest commercials from AMC+, Hulu, Skims and more

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