Watch the newest commercials from Hulu, Dove, Skechers and more

Every weekday we bring you the Ad Age/iSpot Hot Spots, new commercials tracked by TV measurement company iSpot.tv. (Scroll down to watch them all.) A few highlights: Charlie Day and DK Metcalf help Hulu hype its Hulu + Live TV offering. Dove says, “Beauty never gets old.” (Ad Age’s Sabrina Sanchez has the backstory: “Aging has never looked better in Dove’s ad celebrating 67 years of its Beauty Bar.”) And Howie Mandel explains how he became the newest Skechers brand ambassador in the latest spot from the footwear brand. See all of the 2024 Small Agency award winners here Today's TV Ad Highlights Data provided by iSpot.tv Hulu: Acting Academy Premiered on: And Baby Will Fall, LMN Brand Overview for Last 30 Days Impressions: 865,075,428 (7% of industry) Est. TV Spend: $1,053,317 (3% of industry) Interruption Rate: 1.95% Attention Index: 92 (8% more interruptions than avg.) GEICO: All Day Premiered on: Hallelujah: Leonard Cohen, a Journey, a Song, FX No airings data over the last 30 days; visit iSpot.tv for brand data going forward. CarMax: BeetleMax BeetleMax BeetleMax: Coming Soon Soon Soon Premiered on: A Different World, TV ONE Brand Overview for Last 30 Days Impressions: 208,803,812 (6% of industry) Est. TV Spend: $1,007,283 (9% of industry) Interruption Rate: 2.08% Attention Index: 87 (13% more interruptions than avg.) SKECHERS: Funny Story Premiered on: 2024 Cincinnati Open Tennis, Tennis Channel Brand Overview for Last 30 Days Impressions: 2,238,207,540 (48% of industry) Est. TV Spend: $7,286,513 (24% of industry) Interruption Rate: 1.45% Attention Index: 97 (3% more interruptions than avg.) Dove (Skin Care): Beauty Never Gets Old: An Icon Since 1957 Premiered on: The Jennifer Hudson Show, TLC Brand Overview for Last 30 Days Impressions: 889,166,687 (9% of industry) Est. TV Spend: $3,115,901 (7% of industry) Interruption Rate: 1.27% Attention Index: 93 (7% more interruptions than avg.) Data provided by iSpot.tv, The New Standard for TV Ad Measurement TV Impressions - Total TV ad impressions delivered for the brand or spot. Est. National TV Spend - Amount spent on TV airings for the brand’s spots. Interruption Rate - The percentage of devices that were present at the beginning of your ad but did not complete watching the ad. Actions that interrupt ad play include changing the channel, pulling up the guide, fast-forwarding, or turning off the TV. The Interruption rate is measured on a scale of 0 to 100%. Attention Index - A comparison of your ad’s Interruption Rate against your specific media placement. The Attention Index is measured on a scale of 0 to 200, where 100 is the average and means your ad is performing as expected. Check out the latest Ad Age events and award programs

Watch the newest commercials from Hulu, Dove, Skechers and more

Featured Stories