Watch the newest commercials from Gatorade, Tide, Wendy’s and more

Every weekday we bring you the Ad Age/iSpot Hot Spots, new commercials tracked by TV measurement company iSpot.tv. (Scroll down to watch them all.) A few highlights: Gatorade says new Gatorade Fit offers “hydration for every athlete, forever.” A dad offers his son laundry advice in the latest from Tide. And Wendy’s hypes its new limited-edition Orange Dreamsicle Frosty. Sign up for Ad Age newsletters From influencer marketing to agencies, get the latest news and analysis delivered to your inbox Click here Today's TV Ad Highlights Data provided by iSpot.tv Tide: Dad's Laundry Advice Premiered on: PAW Patrol, Nick Jr. Brand Overview for Last 30 Days Impressions: 1,980,402,075 (25% of industry) Est. TV Spend: $7,928,365 (27% of industry) Interruption Rate: 1.68% Attention Index: 100 (0% fewer interruptions than avg.) Wendy's: Memory Lane Premiered on: 2024 NCAA Men's Basketball Tournament, CBS Brand Overview for Last 30 Days Impressions: 2,798,141,521 (11% of industry) Est. TV Spend: $14,309,158 (12% of industry) Interruption Rate: 1.92% Attention Index: 96 (4% more interruptions than avg.) USA Swimming: Summer Road Trip Premiered on: Swimming, NBC No airings data over the last 30 days; visit iSpot.tv for brand data going forward. King: Candy Crush: All Stars: Bus Stop Premiered on: Maverick, Heroes and Icons Brand Overview for Last 30 Days Impressions: 420,860,968 (28% of industry) Est. TV Spend: $1,224,505 (29% of industry) Interruption Rate: 1.17% Attention Index: 105 (5% fewer interruptions than avg.) Gatorade: Vitamin Packed Hydration Premiered on: 2024 NCAA Women's Basketball Tournament, ABC Brand Overview for Last 30 Days Impressions: 680,746,859 (41% of industry) Est. TV Spend: $5,584,940 (36% of industry) Interruption Rate: 2.35% Attention Index: 97 (3% more interruptions than avg.) Data provided by iSpot.tv, The New Standard for TV Ad Measurement TV Impressions - Total TV ad impressions delivered for the brand or spot. Est. National TV Spend - Amount spent on TV airings for the brand’s spots. Interruption Rate - The percentage of devices that were present at the beginning of your ad but did not complete watching the ad. Actions that interrupt ad play include changing the channel, pulling up the guide, fast-forwarding, or turning off the TV. The Interruption rate is measured on a scale of 0 to 100%. Attention Index - A comparison of your ad’s Interruption Rate against your specific media placement. The Attention Index is measured on a scale of 0 to 200, where 100 is the average and means your ad is performing as expected. Sign up for Ad Age newsletters From influencer marketing to agencies, get the latest news and analysis delivered to your inbox Click here

Watch the newest commercials from Gatorade, Tide, Wendy’s and more

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