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September 01, 2023 01:46 PM

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AI
AI search is upending the PR industry—how brands and agencies need to adapt

PR teams are adapting earned and owned content marketing for answer engine optimization.

BD
By:
Brandon Doerrer
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AH
By:
Asa Hiken
AI search is upending the PR industry—how brands and agencies need to adapt
Agencies
TBWA\Chiat\Day plots its next chapter with slew of executive hires
EL
By:
Ewan Larkin
TBWA\Chiat\Day plots its next chapter with slew of executive hires
Opinion
Why Cannes is actually still relevant in 2025
MF
By:
M.T. Fletcher
Why Cannes is actually still relevant in 2025
Agencies
WPP’s Mark Read stepping down as CEO
TN
By:
Tim Nudd
WPP’s Mark Read stepping down as CEO