Watch the newest commercials from Olive Garden, Liberty Mutual, Liquid I.V. and more

Every weekday we bring you the Ad Age/iSpot Hot Spots, new commercials tracked by TV measurement company iSpot.tv. (Scroll down to watch them all.) A few highlights: Garfield, the cat from the comic strip, is thrilled to see an Olive Garden TV commercial for its lasagna in a commercial-within-a-commercial that also promotes “The Garfield Movie.” Liberty Mutual’s Doug (David Hoffman) tries to use a fireman’s pole. (Spoiler: It doesn’t go well—and the LiMu Emu takes the elevator.) A man and woman who mix Liquid I.V. powder into their water suddenly become airborne. Check out the latest Ad Age events and award programs Today's TV Ad Highlights Data provided by iSpot.tv Liberty Mutual: LiMu Emu and Doug: Firepole Premiered on: Gold Rush: White Water, Discovery Channel Brand Overview for Last 30 Days Impressions: 2,834,534,875 (16% of industry) Est. TV Spend: $16,198,110 (9% of industry) Interruption Rate: 2.16% Attention Index: 98 (2% more interruptions than avg.) Volkswagen: Hello George Premiered on: The Wild Sides, BBC America Brand Overview for Last 30 Days Impressions: 856,147,102 (4% of industry) Est. TV Spend: $3,855,744 (2% of industry) Interruption Rate: 2.58% Attention Index: 103 (3% fewer interruptions than avg.) Olive Garden: The Garfield Movie: Lasagna Made With More of What You Love Premiered on: The Real Housewives of New Jersey, BRAVO Brand Overview for Last 30 Days Impressions: 1,166,678,915 (16% of industry) Est. TV Spend: $6,498,603 (17% of industry) Interruption Rate: 1.60% Attention Index: 100 (0% fewer interruptions than avg.) Liquid I.V.: Tear, Pour, Live More Premiered on: Formula 1 Racing, ESPN2 Brand Overview for Last 30 Days Impressions: 245,304,353 (15% of industry) Est. TV Spend: $4,459,839 (17% of industry) Interruption Rate: 1.51% Attention Index: 119 (19% fewer interruptions than avg.) Fresh Step: The Garfield Movie: Odor Control and Lasagna Premiered on: Shark Tank, ABC No airings data over the last 30 days; visit iSpot.tv for brand data going forward. Data provided by iSpot.tv, The New Standard for TV Ad Measurement TV Impressions - Total TV ad impressions delivered for the brand or spot. Est. National TV Spend - Amount spent on TV airings for the brand’s spots. Interruption Rate - The percentage of devices that were present at the beginning of your ad but did not complete watching the ad. Actions that interrupt ad play include changing the channel, pulling up the guide, fast-forwarding, or turning off the TV. The Interruption rate is measured on a scale of 0 to 100%. Attention Index - A comparison of your ad’s Interruption Rate against your specific media placement. The Attention Index is measured on a scale of 0 to 200, where 100 is the average and means your ad is performing as expected. Sign up for Ad Age newsletters From influencer marketing to agencies, get the latest news and analysis delivered to your inbox Click here

Watch the newest commercials from Olive Garden, Liberty Mutual, Liquid I.V. and more

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