Watch the newest commercials from TikTok, Audible, Chipotle and more

Every weekday we bring you the Ad Age/iSpot Hot Spots, new commercials tracked by iSpot.tv, the always-on TV ad measurement and attribution company. (Scroll down to watch them all.) A few highlights: Former NFL quarterback Ryan Fitzpatrick stars in the latest from Audible. Tony Hawk explores some “not so extreme sports” in a TikTok spot with the tagline “Find what’s for you.” And Chipotle wants you to know that for a limited time you can get free queso when you order on its website or app and use the code QUESO22. Ad Age's Marketers of the Year The 10 marketers that broke through in 2022 See the full list here Today's TV Ad Highlights Data provided by iSpot.tv TikTok: Not-So-Extreme Sports Premiered on: SportsCenter, ESPN Brand Overview for Last 30 Days Impressions: 54,139,628 (3% of industry) Est. TV Spend: $353,804 (3% of industry) Interruption Rate: 1.26% Attention Index: 91 (9% more interruptions than avg.) Audible Inc.: Call an Audible: Fashion Inspiration Premiered on: NFL Football, Amazon Prime TV Brand Overview for Last 30 Days Impressions: 114,703,512 (18% of industry) Est. TV Spend: $3,244,295 (57% of industry) Interruption Rate: 1.63% Attention Index: 123 (23% fewer interruptions than avg.) Chipotle Mexican Grill: Real Food Starts With You: Free Queso Premiered on: Bar Rescue, Paramount Network Brand Overview for Last 30 Days Impressions: 963,329,921 (4% of industry) Est. TV Spend: $8,828,994 (4% of industry) Interruption Rate: 1.20% Attention Index: 100 (0% fewer interruptions than avg.) Popeyes: We Know Y'all Can Cook Premiered on: Keyshawn, JWill and Max, ESPN2 Brand Overview for Last 30 Days Impressions: 1,587,463,708 (6% of industry) Est. TV Spend: $10,225,590 (5% of industry) Interruption Rate: 1.46% Attention Index: 89 (11% more interruptions than avg.) MasterClass: Lead More Effectively: Give One, Get One Free Premiered on: Jersey Shore, MTV2 Brand Overview for Last 30 Days Impressions: 305,728,756 (34% of industry) Est. TV Spend: $1,606,074 (37% of industry) Interruption Rate: 1.24% Attention Index: 96 (4% more interruptions than avg.) Data provided by iSpot.tv, The New Standard for TV Ad Measurement TV Impressions - Total TV ad impressions delivered for the brand or spot. Est. National TV Spend - Amount spent on TV airings for the brand’s spots. Interruption Rate - The percentage of devices that were present at the beginning of your ad but did not complete watching the ad. Actions that interrupt ad play include changing the channel, pulling up the guide, fast-forwarding, or turning off the TV. The Interruption rate is measured on a scale of 0 to 100%. Attention Index - A comparison of your ad’s Interruption Rate against your specific media placement. The Attention Index is measured on a scale of 0 to 200, where 100 is the average and means your ad is performing as expected. Subscribe to Ad Age now for the latest industry news and analysis. Ad Age World’s Largest Advertisers 2022 See ad spending, rankings and analysis for the biggest global marketers Click here

Watch the newest commercials from TikTok, Audible, Chipotle and more

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