Watch the newest commercials from Bubly, Liberty Mutual, Guitar Center and more

Every weekday we bring you the Ad Age/iSpot Hot Spots, new commercials tracked by iSpot.tv, the always-on TV ad measurement and attribution company. (Scroll down to watch them all.) A few highlights: Longtime Bubly spokesman Michael Bublé says, “See the Bubly side.” Liberty Mutual’s LiMu Emu gets married (or at least tries to), with Doug (of course) presiding over the ceremony. And Black Pumas (Eric Burton and Adrian Quesada) star in the latest from Guitar Center. Ad Age A-List 2022 Best agencies of the year, ranked Top production companies to know about Definitive rankings of advertisers and agencies Today's TV Ad Highlights Data provided by iSpot.tv bubly: Broken Dishes? See the Bubly Side Premiered on: What's Happening!!, TV ONE Brand Overview for Last 30 Days Impressions: 65,245,818 (21% of industry) Est. TV Spend: $464,904 (34% of industry) Interruption Rate: 1.40% Attention Index: 98 (2% more interruptions than avg.) Liberty Mutual: Emu Wedding Premiered on: CBS Evening News With Norah O'Donnell, CBS Brand Overview for Last 30 Days Impressions: 4,844,483,259 (19% of industry) Est. TV Spend: $22,536,967 (9% of industry) Interruption Rate: 1.82% Attention Index: 97 (3% more interruptions than avg.) Guitar Center: Black Pumas Premiered on: The Expendables 2, FX No airings data over the last 30 days; visit iSpot.tv for brand data going forward. U.S. Department of Veterans Affairs: Make the Connection: Wisdom Premiered on: Murder, She Wrote, Hallmark Movies & Mysteries Brand Overview for Last 30 Days Impressions: 42,631,177 (1% of industry) Est. TV Spend: $91,707 (1% of industry) Interruption Rate: 2.46% Attention Index: 96 (4% more interruptions than avg.) LifeProof: The Extreme Test Premiered on: Holmes on Homes, Destination America Brand Overview for Last 30 Days Impressions: 10,010,136 (<1% of industry) Est. TV Spend: $77,824 (<1% of industry) Interruption Rate: 1.25% Attention Index: 110 (10% fewer interruptions than avg.) Data provided by iSpot.tv, The New Standard for TV Ad Measurement TV Impressions - Total TV ad impressions delivered for the brand or spot. Est. National TV Spend - Amount spent on TV airings for the brand’s spots. Interruption Rate - The percentage of devices that were present at the beginning of your ad but did not complete watching the ad. Actions that interrupt ad play include changing the channel, pulling up the guide, fast-forwarding, or turning off the TV. The Interruption rate is measured on a scale of 0 to 100%. Attention Index - A comparison of your ad’s Interruption Rate against your specific media placement. The Attention Index is measured on a scale of 0 to 200, where 100 is the average and means your ad is performing as expected. RSVP for Ad Age Next: Multicultural Marketing on May 9 at AdAge.com/NextMulticultural RSVP for Ad Age In-Depth: TV Pivot on May 24 and 25 at AdAge.com/TVPivot Subscribe to Ad Age now for the latest industry news and analysis.

Watch the newest commercials from Bubly, Liberty Mutual, Guitar Center and more

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