Watch the newest commercials on TV from Little Caesars, Home Depot, Rocket Mortgage and more

Every weekday we bring you the Ad Age/iSpot Hot Spots, new commercials tracked by iSpot.tv, the always-on TV ad measurement and attribution company. A few highlights: Little Caesars hypes its new $7 Pepperoni Cheeser Cheeser pizza. Home Depot says that “every home has things it needs—things that need to be fixed or fixed up.” And Rocket Mortgage wants you to “join us in thanking our essential workers.” Today's TV Ad Highlights Data provided by iSpot.tv Rocket Mortgage: Essential Every Day Premiered on: Unique Eats, Cooking Channel Rocket Mortgage data for the last 30 days Impressions: 1,172,049,697 (23% of industry) Est. TV Spend: $13,610,711 (35% of industry) Attention Score: 91.28 Attention Index: 79 (21% more interruptions than avg.) Ford: Built for America: The Connection Premiered on: Young Sheldon, CBS Ford data for the last 30 days Impressions: 1,726,334,365 (11% of industry) Est. TV Spend: $9,089,650 (7% of industry) Attention Score: 90.76 Attention Index: 98 (2% more interruptions than avg.) UrbanflixTV: Pump It Up Premiered on: Non-Stop, TNT UrbanflixTV data for the last 30 days Impressions: 8,192,408 (<1% of industry) Est. TV Spend: $138,584 (<1% of industry) Attention Score: 96.47 Attention Index: 149 (49% fewer interruptions than avg.) Little Caesars Pizza: Tastes Like a Million Bucks Premiered on: Jimmy Kimmel Live!, ABC Little Caesars Pizza data for the last 30 days Impressions: 2,453,619,960 (23% of industry) Est. TV Spend: $17,484,141 (20% of industry) Attention Score: 95.80 Attention Index: 117 (17% fewer interruptions than avg.) The Home Depot: Every Home Has Things It Needs Premiered on: CSI: Crime Scene Investigation, USA Network The Home Depot data for the last 30 days Impressions: 2,748,245,234 (39% of industry) Est. TV Spend: $22,177,528 (35% of industry) Attention Score: 94.29 Attention Index: 90 (10% more interruptions than avg.) Data provided by iSpot.tv, TV Ad Measurement for Disruptive Brands TV Impressions - Total TV ad impressions delivered for the brand or spot. Est. TV Spend - Amount spent on TV airings for the brand’s spots. Attention Score - Measures the propensity of consumers to interrupt an ad play on TV. The higher the score, the more complete views. Actions that interrupt an ad play include changing the channel, pulling up the guide, fast-forwarding or turning off the TV. Attention Index - Represents the attention of a specific creative or program placement vs. the average in its respective industry. The average is represented by a score of 100, and the total index range is from 0 through 200. For example, an attention index of 125 means that there are 25% fewer interrupted ad plays compared to the average.

Watch the newest commercials on TV from Little Caesars, Home Depot, Rocket Mortgage and more

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