Watch the newest commercials on TV from Nissan, Chime, Pizza Hut and more

By Ad Age and Creativity Staff. Published on September 03, 2020.

Every weekday we bring you the Ad Age/iSpot Hot Spots, new commercials tracked by iSpot.tv, the always-on TV ad measurement and attribution company.

A few highlights: Nissan hypes the “radically redesigned” Sentra. Rapper T.I., aka Tip, endorses the Chime mobile banking app. And in a wry infomercial-style spot, Pizza Hut promotes its $10 Tastemaker (a large pizza with up to three toppings).

Today's TV Ad Highlights

Data provided by iSpot.tv

Coors Light: What a Beautiful Day

Premiered on: 2020 MTV Video Music Awards Pre-Show, MTV

Coors Light data for the last 30 days

Impressions: 429,652,335 (4% of industry)

Est. TV Spend: $6,966,695 (5% of industry)

Attention Score: 93.31

Attention Index: 83 (17% more interruptions than avg.)

Pepsi: Unmute Your Voice

Premiered on: 2020 MTV Video Music Awards, CW

Pepsi data for the last 30 days

Impressions: 562,733,501 (16% of industry)

Est. TV Spend: $8,078,814 (18% of industry)

Attention Score: 96.33

Attention Index: 138 (38% fewer interruptions than avg.)

Nissan: Refuse to Compromise: Training

Premiered on: The Real Housewives of Atlanta, BRAVO

Nissan data for the last 30 days

Impressions: 1,899,232,229 (7% of industry)

Est. TV Spend: $16,460,702 (6% of industry)

Attention Score: 94.65

Attention Index: 140 (40% fewer interruptions than avg.)

Chime: Tip's Tips

Premiered on: 2020 MTV Video Music Awards, CW

Chime data for the last 30 days

Impressions: 547,267,940 (10% of industry)

Est. TV Spend: $4,381,606 (7% of industry)

Attention Score: 91.95

Attention Index: 108 (8% fewer interruptions than avg.)

Pizza Hut: ‘Infomercial: Tired Of’

Premiered on: SportsCenter, ESPN

Pizza Hut data for the last 30 days

Impressions: 1,300,944,415 (14% of industry)

Est. TV Spend: $11,087,803 (14% of industry)

Attention Score: 91.18

Attention Index: 86 (14% more interruptions than avg.)

Data provided by iSpot.tv, TV Ad Measurement for Disruptive Brands

TV Impressions - Total TV ad impressions delivered for the brand or spot.
Est. TV Spend - Amount spent on TV airings for the brand’s spots.
Attention Score - Measures the propensity of consumers to interrupt an ad play on TV. The higher the score, the more complete views. Actions that interrupt an ad play include changing the channel, pulling up the guide, fast-forwarding or turning off the TV.
Attention Index - Represents the attention of a specific creative or program placement vs. the average in its respective industry. The average is represented by a score of 100, and the total index range is from 0 through 200. For example, an attention index of 125 means that there are 25% fewer interrupted ad plays compared to the average.

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Ad Age and Creativity Staff

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Watch the newest commercials on TV from Nissan, Chime, Pizza Hut and more

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