Watch the newest commercials on TV from Samsung, Ibi, ESPN and more

Every weekday we bring you the Ad Age/iSpot Hot Spots, new commercials tracked by iSpot.tv, the TV ad measurement and attribution company. The ads here ran on national TV for the first time on May 14. ESPN+ spokesdude “The Rick” (Mike O’Malley) shows off his homemade Mount Rushmore-style sculpture of legendary athlete-sportscasters. Ibi, “the smart photo manager,” says that “some moments you don’t wanna share on social media or store out there on the cloud.” And in a spot with a moon-landing theme, Samsung says “TV is making history again” thanks to its QLED 8K technology. Today's TV Ad Highlights Data provided by iSpot.tv Clif Bar: Make It Good: The Biker Premiered on: NBA Basketball, ESPN No airings data over the last 30 days; visit iSpot.tv for brand data going forward. ESPN+: The Rick: Mt. Rushmore Premiered on: High Noon, ESPN2 ESPN+ data for the last 30 days Impressions: 393,631,185 (17% of industry) Est. TV Spend: $358,391 (1% of industry) Attention Score: 92.20 Attention Index: 101 (1% fewer interruptions than avg.) ibi: Your Inner Circle: Newborn Premiered on: Law & Order: Special Victims Unit, USA Network ibi data for the last 30 days Impressions: 234,811,068 (18% of industry) Est. TV Spend: $1,937,830 (11% of industry) Attention Score: 88.31 Attention Index: 87 (13% more interruptions than avg.) NFL: Welcome to the NFL, Kyler Premiered on: The Late Late Show With James Corden, CBS NFL data for the last 30 days Impressions: 171,715,153 (7% of industry) Est. TV Spend: $2,059,278 (5% of industry) Attention Score: 91.46 Attention Index: 118 (18% fewer interruptions than avg.) Samsung Smart TV: TV Is Making History Again Premiered on: MasterChef, FOX No airings data over the last 30 days; visit iSpot.tv for brand data going forward. Data provided by iSpot.tv, TV Ad Measurement for Disruptive Brands TV Impressions - Total TV ad impressions delivered for the brand or spot. Est. TV Spend - Amount spent on TV airings for the brand’s spots. Attention Score - Measures the propensity of consumers to interrupt an ad play on TV. The higher the score, the more complete views. Actions that interrupt an ad play include changing the channel, pulling up the guide, fast-forwarding or turning off the TV. Attention Index - Represents the Attention of a specific creative or program placement vs the average. The average is represented by a score of 100, and the total index range is from 0 through 200. For example, an attention index of 125 means that there are 25% fewer interrupted ad plays compared to the average.

Watch the newest commercials on TV from Samsung, Ibi, ESPN and more

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