Watch the newest commercials on TV from Uber, ServiceNow, Dove and more

Every weekday we bring you the Ad Age/iSpot Hot Spots, new commercials tracked by iSpot.tv, the always-on TV ad measurement and attribution company. A few highlights: Spike Lee stars in Uber’s COVID-19 vaccination PSA. (Ad Age’s Alexandra Jardine has the backstory: “Uber is donating rides for people to get their vaccines in campaign fronted by Spike Lee.”) Willy Wonka decides to digitize his chocolate factory’s workflow with help from software giant ServiceNow. And Dove presents what it calls the “reverse selfie” in a new 30-second TV cut of an ad that debuted online in a 60-second version on April 20. (Ad Age’s Alexandra Jardine has the backstory and the longer version: “Dove tackles toxic selfie culture in ad updating its ‘Evolution’ commercial.”) Today's TV Ad Highlights Data provided by iSpot.tv Jim Beam: Break From Beer Premiered on: Flipping Out, BRAVO Brand Overview for Last 30 Days Impressions: 273,268,306 (9% of industry) Est. TV Spend: $1,523,793 (9% of industry) Interruption Rate: 1.83% Attention Index: 98 (2% more interruptions than avg.) ServiceNow: Digital Workflows Are Just the Ticket to Help Wonka’s Fantastical Factory. Premiered on: NBA GameTime, NBA TV No airings data over the last 30 days; visit iSpot.tv for brand data going forward. Dove: Reverse Selfie Premiered on: CBS This Morning, CBS Brand Overview for Last 30 Days Impressions: 610,986,141 (19% of industry) Est. TV Spend: $2,385,258 (11% of industry) Interruption Rate: 1.13% Attention Index: 99 (1% more interruptions than avg.) Uber: Vaccinate the Block Premiered on: Today, NBC Brand Overview for Last 30 Days Impressions: 7,792,716 (3% of industry) Est. TV Spend: $67,204 (4% of industry) Interruption Rate: 1.21% Attention Index: 98 (2% more interruptions than avg.) Budweiser: Reunited With Buds Premiered on: Game Night, TBS Brand Overview for Last 30 Days Impressions: 96,648,511 (1% of industry) Est. TV Spend: $234,345 (<1% of industry) Interruption Rate: 1.39% Attention Index: 99 (1% more interruptions than avg.) Data provided by iSpot.tv, TV Ad Measurement for Disruptive Brands TV Impressions - Total TV ad impressions delivered for the brand or spot. Est. National TV Spend - Amount spent on TV airings for the brand’s spots. Interruption Rate - The rate at which the audience present at the beginning of your ad disengages with it before it ends. Attention Index - A comparison of your ad’s Interruption Rate against your specific media placement. The Attention Index is measured on a scale of 0 to 200, where 100 is the average and means your ad is performing as expected.

Watch the newest commercials on TV from Uber, ServiceNow, Dove and more

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