Brand Marketing

Inside Pepsi’s pop-up diner in New York

Consumers are looking for immersive experiences, said Todd Kaplan, chief marketing officer, Pepsi at the Pepsi 125 pop-diner on Oct. 20. (Jon Springer/Ad Age)
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By:
Jon Springer
October 23, 2023 04:35 PM

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Datacenter
US ad employment slumped in May for the sixth consecutive month

The U.S. ad business lost jobs in May for the sixth month in a row. The overall economy added 139,000 jobs, showing modest but relatively steady growth despite worries about tariffs, inflation and recession.

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US ad employment slumped in May for the sixth consecutive month
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Agency Brief: Dentsu X, Horizon Media, The Community and more