Brand Marketing

How Simply Spiked and Peacock are bringing influencer marketing to streaming

The Simply Spiked-“Bel-Air” sponsorship manifests as a storyline in the Peacock show. (Simply Spiked and Peacock)
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By:
Parker Herren
March 08, 2023 02:37 PM

Featured Stories

Awards
AICP Awards—Apple, Ikea, Doechii among top honorees at MoMA gala

Smuggler was the top production company, while TBWA\Media Arts Lab led the agency pack.

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By:
Tim Nudd
AICP Awards—Apple, Ikea, Doechii among top honorees at MoMA gala
Travel
Expedia is downsizing its in-house agency—what to know
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By:
Adrianne Pasquarelli
Expedia is downsizing its in-house agency—what to know
Cannes Lions
Cannes 2025—everything marketers need to know about making deals at the festival
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By:
Garett Sloane
Cannes 2025—everything marketers need to know about making deals at the festival
Pride Month
SPCSHP’s Nick Cerami on showing up, not showing off, for Pride
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By:
Nick Cerami
SPCSHP’s Nick Cerami on showing up, not showing off, for Pride