Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.

Among the new releases, American Express calls on a handful of NBA stars, and their emotional voiceovers, in its latest ad before All-Star weekend. Foot Locker takes a different route, with Cavaliers guard Kyrie Irving hamming it up for the retailer. And the PGA promotes its website with a miniature golf buddy comedy.

Today's TV Ad Highlights

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New Releases

Top new ads recently aired on national TV

Foot Locker: Acting

Network: Cartoon Network

Show: The Cleveland Show

Primetime Airing: Feb. 12, 9:41 pm ET

American Express: The All-Star Move

Network: TNT

Show: NBA Basketball

Primetime Airing: Feb. 12, 8:02 pm ET

Professional Golf Association (PGA): Best Friends

Network: Golf

Show: PGA Tour Golf

Primetime Airing: Feb. 12, 10:50 pm ET

1-800 Contacts: Bad Habit

Network: TBS

Show: The Cleveland Show

Airing Date: Feb. 12, 11:35 am ET

Men's Wearhouse: Designer Suits and Sportcoats

Network: CNBC

Show: Shark Tank

Primetime Airing: Feb. 12, 8:11 pm ET

Most Engaging

Top ads by SpotShare for the past 7 days

Android: Friends Furever

Online Views: 8,920,963

Social Actions: 453,574

SpotShare: 9.93%

Reebok: Freak Show: Be More Human

Online Views: 1,391,759

Social Actions: 48,309

SpotShare: 1.16%

Snickers: The Brady Bunch

Online Views: 1,942,341

Social Actions: 37,758

SpotShare: 1.15%

Sprint: Super Bowl Apology

Online Views: 45,841

Social Actions: 64,015

SpotShare: 1.12%

Bud Light: Real Life PacMan #UpForWhatever

Online Views: 4,097,339

Social Actions: 5,241

SpotShare: 1.05%

To Watch Super Bowl Commercials past and present visit iSpot.tv

As always, you can find out more about the best commercials on TV at Ad Age's Creativity.

Miss the previous installment of Hot Spots? Click here.