Advertising Week

Advertising Week Today, Day Two: How McDonald’s is plotting the McRib comeback with McData

McDonald’s CMO Tariq Hassan
AA
By:
Ad Age Staff
October 18, 2022 10:10 PM

Featured Stories

TV Upfront
HBO Max rebrand reversal signals Warner Bros. Discovery’s return to prestige TV and retreat from the Netflix playbook
TV Upfront

Warner Bros. Discovery shocked advertisers at its upfront, announcing the re-rebrand of HBO Max. Plus, it discussed new ad tech and IP for ad partnerships.

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HBO Max rebrand reversal signals Warner Bros. Discovery’s return to prestige TV and retreat from the Netflix playbook
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AI
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Brand Marketing
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