Advertising Week

New cross-media standard has one problem: We can't use it yet

Peter Sedlarcik, chief data officer of Havas Media, leads a discussion on the future of media measurement with CBS Television Network's chief research and analytics officer Radha Subramanyam, CIMM CEO and managing director Jane Clarke, Media Ratings Council executive director George Ivie and Facebook's VP, Marketing Science, Brad Smallwood. (Courtesy Advertising Week New York/Shutterstock)

September 25, 2019 11:09 PM

Featured Stories

Influencers & Creators

How Jools Lebron’s ‘very demure’ viral catchphrase turned into a business model

Jools Lebron sat down with Ad Age after her fireside chat to pull back the curtain on how she’s evolving her approach to brand partnerships.

Gillian Follett

How Jools Lebron’s ‘very demure’ viral catchphrase turned into a business model

Agency Brief: Martin layoffs, PetSmart’s media agency change and more

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Agency Brief: Martin layoffs, PetSmart’s media agency change and more

Winners and losers

Marketing winners and losers of the week

Adrianne Pasquarelli

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Marketing winners and losers of the week

Brand Marketing

Stellantis uses AI to bring back late ‘Imported from Detroit’ ad voice for a new patriotic campaign

Stellantis uses AI to bring back late ‘Imported from Detroit’ ad voice for a new patriotic campaign