Cannes Lions

Inside Cannes Lions 2024 costs for brands and agencies—measuring the ROI of activations

(From left) Creators Ugo Mozie and Sam Barrington, former Netflix CMO Bozoma Saint John, Ebony Media Owner and CEO Eden Bridgeman Sklenar and Influential Chief Communications Officer Chris Detert appeared on a panel at Influential’s Cannes 2023 beachfront activation. (Influential via Instagram)
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By:
Lindsay Rittenhouse
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GF
By:
Gillian Follett
April 09, 2024 09:30 AM

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The U.S. ad business lost jobs in May for the sixth month in a row. The overall economy added 139,000 jobs, showing modest but relatively steady growth despite worries about tariffs, inflation and recession.

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US ad employment slumped in May for the sixth consecutive month
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