Health Care Marketing Impact Awards

Callen-Lorde introduced the first transgender voice of the New York City subway system

An out-of-home campaign promotes the introduction of Bernie Wagenblast’s voice in the subways. (Callen-Lorde)
November 12, 2024 10:26 AM

The iconic voice of the Metropolitan Transportation Authority’s announcement system has also become a voice of transgender acceptance, thanks in part to a marketing campaign in New York City’s subways.

Staying current is easy with newsletters delivered straight to your inbox.