How to Capitalize on Your Brand's Unplanned Star Turn on 'Mad Men'

An actor wears Koss headphones for a fictional commercial shoot in the season six premiere of 'Mad Men.'

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April 11, 2013 11:58 AM

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Food & Beverage

Inside the rise of Uncrustables—marketing gets a boost as adult love for the kids’ snack grows

Created for kids, the J.M. Smucker Co. is boosting marketing and manufacturing output as it enjoys love from celebrities and sports stars.

Inside the rise of Uncrustables—marketing gets a boost as adult love for the kids’ snack grows

Meta wants to automate where your ads appear. These new AI tools are step one.

Meta wants to automate where your ads appear. These new AI tools are step one.

Cannes Lions predictions—top creatives pick 53 campaigns to win

Cannes Lions predictions—top creatives pick 53 campaigns to win

Behind marketers’ agency briefs meant to secure Cannes Lions wins

Behind marketers’ agency briefs meant to secure Cannes Lions wins