Small Agency Awards

How BMF built hype around ‘Ghosts’ season premiere

“Summer of Ghosts” featured limited-edition collectible character NFTs. (CBS)
MV
By:
Maia Vines
July 27, 2023 09:19 AM

Featured Stories

Accounts in Review
Ikea hires David and Alma following a fiercely contested US agency review
Accounts in Review

The WPP and Omnicom Group agencies will launch creative work for the retailer this fall.

EL
By:
Ewan Larkin
BB
By:
Brian Bonilla
Ikea hires David and Alma following a fiercely contested US agency review
TV Upfront
NBCU to sell Versant ads—what Comcast’s cable spinoff means for media buyers
TV Upfront
PH
By:
Parker Herren
NBCU to sell Versant ads—what Comcast’s cable spinoff means for media buyers
Retail
Why American Eagle is launching its first Substack to court Gen Z amid shopper slowdowns
Retail
AP
By:
Adrianne Pasquarelli
Why American Eagle is launching its first Substack to court Gen Z amid shopper slowdowns
Creativity
McGarrah Jessee is sending thumbs-up trophies to other agencies doing good work
Creativity
TN
By:
Tim Nudd
McGarrah Jessee is sending thumbs-up trophies to other agencies doing good work