Devour is buying a spot in the Big Game, a big move up for a frozen dinner line that two years ago chose only to do a Super Bowl-related stunt.
Devour is buying a spot in the Big Game, a big move up for a frozen dinner line that two years ago chose only to do a Super Bowl-related stunt.
From “linear TV is not dead” to “live sports is not as hot as you think” and varying stances on the importance of the upfront, 18 executives weigh in on what this year’s market could bring.