The top 5 creative campaigns to know about right now

Retro computer setup on a wooden desk featuring a vintage monitor displaying the words “Microsoft Original Build" in green. Below the monitor is an Altair 8800-style mainframe with illuminated red LEDs and toggle switches, alongside a classic beige keyboard and a red rotary phone. — Microsoft saluted the OG developers on the 1970s with a retro workspace at Build, powered by modern software. (Microsoft)

May 26, 2025 09:00 AM

Featured Stories

Creative Agencies

Rethink makes 18 creative hires across its North American offices

In an era of automation, consolidation and AI, the agency announces a goal to become at least 50% creative talent.

Rethink makes 18 creative hires across its North American offices

How Amazon’s AI ad campaign tools are being used by brands to test new ad targeting

How Amazon’s AI ad campaign tools are being used by brands to test new ad targeting

Winners and losers

Marketing winners and losers of the week

Adrianne Pasquarelli

|

Marketing winners and losers of the week

AANHPI Heritage Month

Yuzu’s Cindy Lim on building a social and dating app for the Asian community

CL

By:

Cindy Lim

Yuzu’s Cindy Lim on building a social and dating app for the Asian community