The Climate Reality Project : 24 Hours of Reality - The Fat Lady Sings

Bringing adages to life.

Published On
Sep 07, 2011

Editor's Pick

From Glover Park Group, m ss ng p eces and Alex Bogusky come two spots that ask you to stop kidding yourself about climate change. Titled "The Fat Lady Sings" and "The Denial Hits the Fan," both spots bring to life certain adages that tell you that the time to act and speak up about climate change is not tomorrow -- it's now. The ads promote 24 Hours of Reality, a global event with presentations created by Al Gore that will air once per hour every 24 hours -- covering each time zone. It will air Sept. 14. The presentations, most of which are filmed on location around the world, will draw connections between recent events (hurricanes, anyone?) and manmade pollution.


Sep 08, 2011
Brand :
The Climate Reality Project
Client :
The Climate Reality Project
Agency :
m ss ng p eces
Agency :
Glover Park Group
Chief Marketing Officer :
Alex Bogusky
Strategy :
Dagny Scott
Director :
Josh Nussbaum
Executive Producer :
Ari Kuschnir
Strategy :
Kate Oppenheim
Co-Founder :
Scott Thrift
Producer :
Dave Saltzman
Production Manager :
Michael Prall
Storyboard Artist :
Jacob Nelson
Director, Photography :
Pete Konczal
1st Assistant Camera :
Shane Duckworth
Phantom Technician :
Edward Richardson
Gaffer :
Eric Hora
Key Grip :
Chad Battinelli
Boom :
Julio Monterrey
Art Director :
Rob Ebeltoft
Assistant Art Director :
Sam Green
Puppet Artist :
Steve Kaplan
Art Assistant :
Dylan Steinberg
Art Assistant :
Christopher Keegan
Art Assistant :
Anne di Lorenzo
Art Assistant :
Diego Tovar
Art Assistant :
Marta Mozelle McRostie
Casting Director :
Lauren Charkow
Editor :
Brennan Stasiewicz
Assistant Editor :
Minka Farthing-Kohl
Visual Effects :
Eric Epstein
Music Composer :
Daniel Perlick-Molinari
Mixer :
Brian Rund and Mindsmack
Titles/Motion Graphics :
Ken Edge
Titles/Motion Graphics :
Eric Epstein
Colorist :
Adam McClelland
Key Hair and Makeup Artist :
Cheyenne Timperio
Wardrobe Stylist :
Dasha Martikainen
Production Assistant :
David Ketterer
Production Assistant :
Matt Leiderman
Production Assistant :
Joseph Katz
Production Assistant :
Justin Zweifach
Production Assistant :
Elliot Ros
Associate Producer :
Rudraigh McGrath

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