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Ikea furniture helps with DIY projects, too, in clever before-and-after ads

Kitchen floor with a single mismatched tile visible on the left; on the right, the tile is obscured by a black metal NISSAFORS trolley holding teacups and a kettle, priced at Dhs 75.
VML U.K.’s lighthearted campaign comes amid rising costs for home repairs. (Ikea)
TN
By:
Tim Nudd
Last Updated
May 02, 2025 02:15 PM

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