Beckham and Zidane critique other players in Adidas' 25th anniversary spot for Predator
Both athletes have inspired new versions of the soccer boot
By
Alexandra Jardine
Published On
Mar 06, 2019
Editor's Pick
Soccer legends David Beckham and Zinedine Zidane come together and review some other players' footwork in a new spot for Adidas, marking the 25th anniversary of its Predator boot.
Promoting the "25 years of Predator Pack," a range of boots and apparel inspired by the two players and brand spokespeople, the film sees them showing off the boots and then watching a series of video clips--featuring both professional and amateur players--to decide who will score the new shoes. At one point, Beckham texts Paul Pogba to tell him he's getting a pair.
Created by Iris, the ad is being shared on the Adidas Football and Adidas social channels, as well as on Beckham and Zidane's own channels.
Credits
- Date
- Mar 06, 2019
- Client :
- Adidas Football
- Agency :
- Iris
- Senior Creative Team :
- Jon Wedlake
- Senior Creative Team :
- Matt Carter
- Creative Director :
- Rachid Ahouiyek
- Producer :
- Nadia Black
- Senior Account Director :
- Theo Jenkins
- Senior Account Executive :
- Lottie Tonks
- Production Partner :
- Pops
- Director :
- Dan Henshaw
- Executive Producer :
- Ramon Ricard
- Producer :
- Olivier Darriet Fisher
- Track Name :
- Instinct
- Composer :
- Timmy Guava
- Publisher :
- Wake The Town
- Music Supervisor :
- David Bass
- Sound House :
- Grand Central Studios
- Sound Engineer :
- Cullum Simpson
- Sound Supervisor :
- Ciara Wakley
- Post House :
- Electric Theatre Collective
- Colorist :
- Luke Morrison
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