Alchemy Vodka : The Art of Change
To trumpet the arrival of Alchemy Polish Vodka in the U.S., the cutting edge distiller turned to New York-based design studio Orange32 to craft this edgy, extremely-stylized website. Playing off the brand's distinctive name, the site immerses
Published On
Feb 17, 2006
Editor's Pick
To trumpet the arrival of Alchemy Polish Vodka in the U.S., the cutting edge distiller turned to New York-based design studio Orange32 to craft this edgy, extremely-stylized website. Playing off the brand's distinctive name, the site immerses visitors in the gothic world of a medieval alchemist, allowing them to explore the history of vodka in Poland, the chemical composition (i.e. ingredients) of the vodka itself, and suggestions for various strange and wonderful concoctions involving chocolate, ginger and wild cherry. Vodka-related quotes and facts add an historical edge to the mysterious ambiance, and the section on hangover remedies, as well as downloads like a handy bar guide and the musical track that accompanies the site, complete the transforming experience.
Credits
- Date
- Feb 17, 2006
- Client :
- Alchemy Vodka
- Chief Creative Director :
- Andreas Vavaroutsos
- Creative Director :
- Tommy Spero
- Photographer :
- Sam Bassett
- Design :
- Matt Gorton
- Design :
- Mike Bisesti
- Design :
- Jon Contino
- Agency :
- Orange32
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Project Type