Burger King is letting you turn your house into a 'Home of the Whopper'

The brand is giving signs to customers using its home delivery app as coronavirus distancing continues

Published On
Jun 25, 2020

Editor's Pick

Fast food brands have been hyping their delivery options during the coronavirus lockdown, and even now that some areas are opening up restaurants, home drop-off is still a popular choice for those who don't want to mingle or eat outside. 

To highlight this and promote its BK app, Burger King is offering customers their own giant "Home of the Whopper" sign to put on their house. The campaign, by David Miami, enters customers for a chance to win a sign every time they order a home delivery on the BK app. We'd say this is one for really die-hard BK fans—or alternatively, those just doing it for the 'gram. But there is an incentive: as well as having Burger King come and install their sign, the winner also gets free delivery throughout the summer. 

Several of Burger King's other campaigns during lockdown have also focused on the at-home option, including its "Stay Home of the Whopper" commercial and instructions on how to make a Whopper at home. The brand is also getting creative as it opens up again; this week in France it issued an airline-style safety video emphasizing its hygiene and social distancing measures. 

Credits

Date
Jun 25, 2020
Client :
Burger King
Agency :
David-Miami
Global CCO & Partner :
Pancho Cassis
Global COO :
Sylvia Panico
Managing Director :
Ricardo Honegger
Group Creative Director :
Fernando Pellizzaro
Group Creative Director :
Jean Zamprogno
Associate Creative Director :
Curtis Caja
Associate Creative Director :
Jose Sancho
Sr. Copywriter :
Dan Flora
Sr. Art Director :
Aaron Willard
Global Chief Strategy Officer :
Paula Vampre
Strategy Director :
Jon Carlaw
Junior Planner :
Vanessa Amaral
Group Account Director :
Stefane Rosa
Management Supervisor :
Jenny Gobel
Account Executive :
Rachel Startz
Executive Producer :
Carlos Torres
Associate Producer :
Brenda Osorno
Senior Business Affairs Manager :
Barbara Karalis
Business Affairs Manager :
Elizabeth Torriente
Editor :
Alexander Brizuela
Production Company :
Unicorns&Unicorns
Techincal Director :
Sun Komen
Head of Digital :
Ralph Kuijpers
Executive Producer :
Adrianne McCurrach
Executive Producer :
Alexis Celic
Art Director :
Ceara Adamson
Producer :
Edmond Bilbasoo
Production Manager :
Lendi Slover
Photographer :
Andrew Giammarco
Photographer Asst :
Tyler Moriarty
Production Designer :
Daniel Fox
Art PA/Driver :
Vicki Klein
ART PA :
Will Conant
Set PA/Drive :
Bradley Virshup
BTS Shooter/Interview :
Matt Boman
Drone Operator & 360 :
Liz McDermott
Drone Operator :
Alexis Mendez
Drone Operator :
Jeff Stein
In-Office PA :
Amanda Larsh
Location Manager :
Vincent Lopez

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