Activision's "Surprise" themed campaign -- which included this viral video of YouTube gun blogger FPSRussia "reviewing" a futuristic weapon prototype -- is culminating with a star-studded bang. 72andSunny released this live-action video to promote the ninth edition of its "Call of Duty" franchise, Black Ops 2. Starring Robert Downey Jr., directed by Guy Ritchie and produced out of Reset, the film will debut on television during Monday Night Football on ESPN -- perfect for the game's target demo, at least.
The trailer features all the new weapons and features that gamers will get to play with in the new game, as well as a host of other big-name talent, including iJustine, French film star Omar Sy and FPS Russia himself -- all attacking each other with nifty little tricks, all set to AC/DC's "Back in Black." Read more about Activision's strategy in Behind the Work.