In the spirit of David Ogilvy, OgilvyOne has launched a contest to find the next great salesman— challenging budding pitchpeople to sell a brick.
Invoking David Ogilvy's famous credo "We sell, or else," the agency is seeking to restore glory to the art of salesmanship.
Contestants submit a video to Ogilvy's Youtube site demonstrating their promotional prowess by pitching a red brick. Three finalists will be chosen and flown to Cannes at a special session on June 21st, where they will pitch their bricks live. The best salesperson will win a three-month fellowship at the agency. Submissions will be accepted through May 16.
The campaign also features online films demonstrating some of the most important skills of the sell.