A Car Transporter Is Hijacked by Chopper in Audi's Latest Blockbuster Ad
German Agency Thjnk Makes Another Hollywood-Style Film
Editor's Pick
German agency Thjnk has come up with some cracking work for Audi recently, such as the epic zombie ad Mechanics. Its latest spot has a similar, Hollywood-style feel. "The Coup" centers on a team of daredevils hijacking a transporter full of Audi S Line Special Edition Models while it's actually on the highway and lifting it over the busy traffic via helicopter. To achieve that action movie excitement, the agency tapped director Paul W.S. Anderson ("Resident Evil" and "The Three Musketeers").
The message, of course, is that these Audis are so desirable that people would go to these extreme lengths to get their hands on them. Thjnk's Berlin office worked on the spot, with production by German firm Markenfilm Berlin.
Credits
- Date
- Apr 23, 2015
- Agency :
- Thjink-Berlin
- Director :
- Paul W.S. Anderson
- Commercials Producer :
- John Brocklehurst
- Executive Producer :
- Boris Schepker
- Behind the Scenes Production :
- Dave Birchall
- Music :
- Felt
- Post Production :
- Unit Post Production
- Colorist :
- Simon Astbury
- Visual Effects Supervisor :
- Stirling Archibald
- Post Producer :
- Ross Culligan
- Brand :
- Audi
- Client :
- Audi
- Producer :
- Anna Schmidt
- Producer :
- Sarah Crompton
- Director, Photography :
- Vern Nobles Jr.
- Editor :
- Bled Bijupi
- 3D Supervisor :
- Martin Allan
- Nuke :
- Stirling Archibald
- Nuke :
- Scott Simmonds
- CG Producer :
- Martin Allan
- CG Producer :
- Will Davies
- CG Producer :
- Chris Lumsdale
- Post Executive Producer :
- Kevin Docherty
- Audio Producer :
- Chris Southwell
- Design :
- Lloyd Francis
- Smoke :
- Tom Moreland
- Production Company :
- Markenfilm
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